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Local SEO

FOR FIRMS BIG AND SMALL



Local SEO is critical to the digital lifeblood of companies that wants to attract new clients via local listings. We tackle the tedious and time-consuming tasks required if a local firm wants to rank. Consumers want as much information about potential firms at their finger tips, so these directories should be filled out with as much information as possible from your location to your credentials.



Identifying Local Directories

Knowing how and where to find local online directories that make sense for your firm’s geographical area is key. Beyond this, optimizing for your geospecific hyperlocal neighborhood, not just the general location of your firm, is imperative in reaching nearby, potential clients. And knowing what’s coming down the local SEO pipeline is also pretty key as Google begins testing “neighborhood algorithms” to help further hone local search results. When it comes to the complex, multi-layer components of local SEO activities, we’ll take the reins on your firm’s behalf.


The Value of Accuracy and Consistency

Whether your firm name changes, you switch to an 800 number or your practice moves to a different location, consistency will keep your local SEO effort intact without losing hard-earned ground. It sounds easier than it is. Many small businesses aren’t aware of the great effort it takes to keep business information accurate and consistent across all relevant SEO directories including Google+, Yelp, YP and the list literally goes on and on. Firms can either track down and change every citation or let MediaSmack do the work on your firm’s behalf.


The Future of Local SEO: Mobile Growth and Wearable Devices

MediaSmack is planning for the future of local SEO as it relates to how companies will need to tailor their marketing efforts in order to compete and stay relevant on the road ahead. With the advent of wearable devices, like the Apple Watch, users will begin using on-the-go searches even more frequently. As a result, wearable devices will demand a much more geographically relevant network of information the digital and physical worlds continue to intersect. Our clients enjoy the peace of mind that MediaSmack is watching, looking ahead, building strategies and has all of the bases covered in the world of local SEO.