blog Archives - MediaSmack

Category Archives: blog

The Benefits of Call Tracking

The Benefits of Call Tracking

Call tracking is the process of determining how callers find your business. Call tracking data can help determine how successful a particular advertising campaign is. It is also used to optimize future advertising initiatives. How Long Has Call Tracking Been Around? Although used in a much different form, call tracking has existed almost since the…. Read More

How Do We Find Trending Keywords for Our Clients?

Conducting Effective Keyword Research Strategies

Keyword research is one of the most important parts of developing an effective SEO strategy. By selecting and utilizing the correct keywords, we help improve search rankings and organic traffic for our clients. However, as anyone in the digital marketing business will tell you, there are numerous ways to conduct keyword research. Conducting Effective Keyword…. Read More

Redesigning Your Website: A Look At The Why And How

In the digital media world, expectations for the average website’s design and feel can change more quickly than one might realize. Staying on top of current trends in graphic design, ease of use, and mobile accessibility can give any website the edge needed to stand out, which is absolutely vital when so many business niches…. Read More

MediaSmack Included On The Inc. 5000 List for 2019

MediaSmack INC Award 2019

MediaSmack, an Austin-based legal SEO company, announced that it made the Inc. 5000 list for the second time in a row. Inc., an online publisher targeted at entrepreneurs, included the company on its list for 2019. In 2018, Inc. listed MediaSmack in 299th place on its fastest-growing companies list. MediaSmack has a reputation in the…. Read More

Our Attendance at the Digital Summit in Austin

Photo of the Digital Summit in Austin

Our team was fortunate enough to attend the Digital Summit held in Austin on the first week in June. The Digital Summit is a two-day event where attendees can learn about the best practices, latest trends and strategies from experts in the digital marketing space. We had the option of choosing between 45 digital marketing sessions, giving us…. Read More

MediaSmack Forms Strategic Partnership With Real Legal Marketing

MediaSmack partnership with Real Legal Marketing

MediaSmack is proud to announce that Real Legal Marketing, a Florida-based legal marketing agency, has joined the MediaSmack family. This is the second legal marketing agency MediaSmack has brought under its umbrella in the past 24 months, increasing the company’s employee and client base by over 300%. Based in Austin, Texas and with clients across…. Read More

Our Fun Time at the GalCon Conference in Washington DC

MediaSmack Booth at GalCon 2019

By Amanda Snowden, Last week, I was able to attend the very first (and, hopefully annual) GalCon conference, sponsored by Girl Attorney, LLC, in Washington, DC. The purpose of the event was to empower female attorneys while also networking and getting CLE credit. Boy, did it ever do so – even to us non-attorneys that…. Read More

What Is a Backlink?

Learn more about how to develop an effective SEO strategy on our site.

Backlinks are an essential part of creating an effective SEO strategy for your business. These are links on third-party sites that link back to your site. Backlinks are also one of several ways we achieve results for our clients. How Are Backlinks Beneficial for My Law Firm’s Website? Backlinks will only help your website if…. Read More

MediaSmack Recognized as a Leader by Clutch!

MediaSmack is a full-service legal marketing firm that represents clients throughout the country. We stay current with updates in search technology and use this information together with our strong advertising background to create customized marketing strategies for law firms and legal service providers. As a legal marketing agency, our number one goal is providing clients…. Read More